INSPIRATION

THYMOS is the word that inspired us, an ancient Greek word that expresses the concept of emotional soul, it is also used to express human recognition, that recognition that a woman often seeks in a purchase, in a perfume, in a dress and why not , even in her look, HER BLONDE.

Thus for many philosophers the Thymos is a part of the soul, the one that tries to overcome the mind and reason, it can be connected to what we irrepressibly desire for ourselves, what resides deeply in the heart, from the Greek “Kardia”, l The idea of being recognized for something unique, which belongs exclusively to us alone.

Thymos who lives in the heartbeat and rests in the heart an unreasonable passion, the uncontrollable impulsiveness that leads the warrior to victory and at the same time to defeat is a word also closely linked to the term courage from the Greek “Cor”, heart, and here everything comes together reconnects and which partly has the same meaning as Thymos.

Courage, heart, passion, what makes us think deeply about the woman who in today’s society has to fight to emerge and overcome difficulties often only with her own strength, this is why OUR BLONDE was created to make you feel unique, beautiful and confident.

We wanted to tell you this story to remind you that you have to overcome various obstacles and several tests even with ourselves to feel more beautiful, accept ourselves and love ourselves.

With this romantic story we give life to a new project for you and your hair.